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If you wish to become a social media influencer, you are likely to predominantly excel on just one or two leading social networks, including perhaps TikTok. That doesn’t mean that you have to ignore the other social networks, however. Most successful influencers have at least some presence on all the main channels.

You can use your other accounts to cross-promote your TikTok material. You can leverage your followers on one platform to help you succeed on another. This is particularly important if you create custom hashtags because it gives you a broader overall audience for people searching for and using that hashtag, go to this link for more information.

Quite a few TikTokers also run YouTube channels where they splice together highlights videos from TikTok. This also allows you to take advantage of the different audiences. For instance, TikTok videos usually range from 15 seconds to a minute. YouTube, however, regularly hosts much longer videos. You can package numerous related TikTok videos together into one YouTube highlights package.

June 8, 2022